Health & Wellness Content Marketing and Copywriting
~DRIVE MORE CLIENTS TO YOUR WEBSITE~
~GROW YOUR BUSINESS~
~SAVE TIME~
How do you do it?
You’re a smart, successful health care provider. Your passion is helping people on their journey to wellness. You are dedicated, committed and willing to think outside the box…all this while building your business and your brand. But it’s a lot for one person.
You don’t need to do it alone. You can improve your outreach, let more people know about you, your practice, your approach and your expertise. Content Marketing and Copywriting can hook the reader, inform them and encourage the reader to action.
I can help. My name is Katy Dovgala and I specialize in health and wellness content marketing and copywriting. As a certified health coach and experienced health and wellness professional, I will work in partnership with you to understand your business goals, objectives and target market and help you expand your client reach while saving you time.
I can help you grow your business by providing concise, compelling content to promote your values, attract new clients and nurture existing ones…leaving you with more time to do what you’re good at - providing valuable health and wellness expertise to your clients.
Imagine having more time…
…… for your loved ones, for those meals that you often miss, for relaxing after work, for focusing on your own wellness.
Are you tired of working ‘til you drop? And still not getting everything done? No matter how much you try, you just can’t carve out time to do it all.
I provide expert content for webpages, blogs, emails and other media to drive potential clients to you and maintain ongoing engagement. With my copy containing actionable, research-based information, you can build trusted relationships by publishing regular blogs that communicate useful information while increasing your SEO, while you focus on your core business.
Health & wellness is a growing field. Millions of Americans suffer from a variety of health conditions, such as chronic pain, sleep issues, and debilitating fatigue just to name a few. Many people are looking for both non-traditional and traditional approaches to address their health problems. Sometimes it’s hard to stand out. Let’s make it easy to find you online and take your business to the next level!
Let’s work together in partnership.
What if you could:
· Grow your client base by attracting new clients with no effort
· Create an email list to reach current and prospective clients
· Build trusted relationships by publishing regular blogs that communicate useful information while increasing your SEO.
· Be an authority in health and wellness
I can help.
Package Offerings
Please contact me to discuss our packages and customized solutions.
What’s Included in Each of My Services:
Timely, professional delivery of expert content and copy products
SEO*-optimized website and blog products
Two rounds of edits
Reliable partnership
Thoroughly researched content with supporting resources and statistics
A la Carte Services
Web Pages
Compelling content and copy on web pages can educate your readers and inform them of your expertise. the valuable services that you provide and what is special about you.
Convincing web pages can encourage potential clients to take action, for example, people who are searching for a specific practitioner will be able to find you. All web copy will be SEO-optimized which means your ranking in Google searches will be optimized. According to Hubspot, 46% of respondents said that SEO optimization boosted their services. (See the FAQs for more details about SEO.)
Starting at $300 per page
Brochures
Brochures can help bridge the digital divide. Health & wellness practitioners can detail their services in a brochure that is available either digitally or in print which includes a QR code that links directly to your website.
Brochures can help expand your reach, increase referrals from other practitioners and gain new clients. Brochures can be used for many purposes, including distribution to other health- and wellness-related businesses, including doctor’s offices, yoga studios, PT/OT, etc. for display purposes.
Starting at $200 per brochure
Product/Service Descriptions
Compelling product and service descriptions communicate detailed information about your products or services and their value and will encourage people to contact you.
Price: $50 - $150 per product/service
Blogs
Blogs help you to reach a wider audience, and communicate your expertise. You can choose important, relevant topics and the content can educate your readers about health and wellness topics. You can use blogs to build trust, empower readers, nurture existing client relationships and encourage people to reach out to you. They are SEO*–optimized to increase your Google search ranking. It’s a great feeling when clients come to you!
Starting at $300 for 1,000 word blog
E-mail Sequences
Powerful three-part email sequence sent on a pre-determined schedule to engage people and convey useful information with the goal of attracting new clients.
Starting at $350
Lead Magnets
Lead magnets provide free items of value to potential clients in exchange for their email address. In this way, you can communicate your value to your potential client while expanding your email list and reach.
Starting at $300 per lead magnet (depending on the type & length of lead magnet)
Custom Solutions
I also offer custom-designed content and copywriting solutions that address your specific business needs and goals, including the above plus e-mail sequences, lead magnets, e-books, white papers. Let’s talk. If you need it, I can provide it.
References
Kate has extensive knowledge of the health and wellness field…
I have known Kate for over 20 years and find her to be a person of the highest integrity, solution-focused, with a great eye for detail and exemplary communication skills.
Kate has extensive knowledge of the health and wellness field, a deep commitment to supporting people on their path to wellness, and a powerful ability to communicate complex information so the message is clear and compelling to everyone. Having Kate on your team makes everything better.
-Claudia Gentile
Kate is without a doubt one of the most passionate, experienced, and reliable professionals that I have worked with…
Kate is without a doubt one of the most passionate, experienced, and reliable professionals that I have worked with in my career. I count myself lucky to have had opportunities to work with her in multiple companies and many projects for the better parts of twenty years.
Her knowledge and commitment in health and wellness is truly top notch. In addition, she is always trustworthy and transparent in her work. She is meticulous while being considerate of the bigger picture. She always serves the client and the project, not herself or ego.
I would choose to work with Kate any chance I get. "
- Daniel Glovich
Portfolio (Coming Soon)
Frequently Asked Questions
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Copy is any content that encourages people to be persuaded and/or take action. Copy can range from webpages to blogs to email sequences to white papers to e-books….and more. You name it, if it involves writing to compel action, it’s probably copy!
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Good copy is engaging, action-inducing text to help you grow your business and educate your clients.
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SEO ( Search Engine Optimization) is a way to increase your ranking in Google searches. Effective SEO is achieved by including keywords that match what your prospective clients are searching for. Since 53% of all web traffic comes from organic searching, SEO can result in a higher ranking for your website and, most importantly, people will find you!
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First, book a discovery call. The purpose of the call is to get to know you, learn about your business model and understand your goals and objectives. Working in partnership with my clients, I will thoughtfully develop a proposal to meet your business needs.
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A specified amount paid each month for copywriting services in exchange for a specified type and volume of work. Typically, retainers will result in savings for the client over time. One example of a retainer would be a fixed fee for two blogs a month for a specified period of time.
About me
Hi, I’m Kate. I love music, reading, writing, travel, parenting, my family and of course, health and wellness topics. I also love talking to people and supporting them on their health and wellness journey. I have traveled around the world and experienced health practices from other cultures across the globe.
My personal experience ranges from being a patient to parenting a child with a condition that defied diagnosis for years, to helping several family members navigate their health journeys. I am a certified health coach and a Reiki master.
I also have a Bachelor’s Degree in English with a minor in Publishing from LaSalle University, a Master’s Degree from the School for International Training and a post-graduate certificate from Columbia University.
From my experience, I have seen firsthand the importance of finding a good practitioner like yourself – someone committed to helping their patients. Connecting you with people who need you is a win-win. Let’s talk. Please schedule a complimentary consultation.
Get in touch.
I’d love to hear from you!
Schedule a time to talk.
Schedule a 15-minute complimentary introductory call so I can learn more about your business needs and how I can help grow your business and meet your needs.
Use the calendar link to the right to book a 15-minute discovery call. Talk to you soon!